BizQuotedCoverage worksheet · US small businessCheck coverage

E-commerce seller insurance

Product liability is the e-commerce exposure — what you sell (apparel vs. supplements) moves your band more than how much, and marketplaces may require seller coverage at volume thresholds.

LOWMODERATEHIGH
Editorial risk band · Moderate

The typical coverage stack

What a e-commerce seller operation usually carries. Workers’-comp rules depend on your state — run the checker with your state for the exact answer.

  1. General liability

    Worth considering

    Foundational third-party coverage for bodily-injury and property-damage claims.

    $360–$720/yr typical

  2. Workers' comp

    Commonly required by clients

    Whether it is legally required depends on your state — most mandate it once you hire. Run the checker with your state for the exact rule.

    Per $100 of payroll — run the checker with your state

  3. Cyber liability

    Worth considering

    You take payments or hold customer data — cyber covers breach, notification, and recovery costs GL and BOP exclude.

    Varies — compare quotes

Compare quotes

We only link where a partner exists, and we never reorder these for a commission.

  • Simply Business

    A marketplace that shops multiple carriers in one flow — the fastest way to line up quotes side by side, and strong for same-day COIs.

  • Simply Business — trades

    Trade-focused quote flow for contractors, cleaners, and other hands-on businesses.

  • Hiscox

    A direct writer (not a marketplace) with a strong appetite for consultants and service firms; professional liability is its bread and butter.